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The Strategy Newsletter

A few months ago an actress was explaining to me that her agent wasn't submitting her for much.

"Do you think I need a new agent?" she said. "How do I get him to submit me more?"

Fair questions.

But then she continued, "Maybe it's because I'm not established enough yet. Do you have any tips on how I can impress him?"

Now wait a second... impress your agent?

I thought for a moment. Finally I said, "That thinking is backwards. Your agent works for you. He should be trying to impress YOU."

Fast forward two weeks later and she called me to say her agent had already set her up with three auditions for speaking parts in television shows.

Unfortunately, because of the amount of competition in this industry and the way actors are treated by directors, casting directors, and even some acting coaches, it's become commonplace to think you're "at the bottom of the food chain" so to speak.

The industry makes you think you need to bend over backwards for casting directors and agents, and that if you don't "beg to be noticed," you'll never get ahead.

But that's a lie I want to put to rest forever.

Me (Martin Bentsen)

I believe that if you're serious about acting, it means you've got something unique and powerful to offer the world.

And I believe it's your moral obligation to share it.

It all starts with taking on a leadership role in your acting career and saying, "I choose to find a way. I choose to do what other actors are afraid of. And I choose to keep going because I know I must."

Martin Bentsen has been featured in:

It's Time to Think "Outside the Industry."

I believe that actors – NOT casting directors, agents, or managers – are the leaders in this industry.

I believe that you have the power within you to design a career you really want, and it all starts with being unafraid to break the rules and try something different.

It all starts with using "outside the industry" strategies other actors haven't tried.

As someone who has worked with people in thousands of industries (through my headshot business), I've been able to take marketing strategies that work for other businesses and apply them directing to actors – to help them grow their careers faster than most would think possible.

I'd like to invite you to my free insider newsletter where I'll share material that has helped actors book roles on Broadway, land hardworking agents & managers, and book Primetime TV shows and feature-length films – sometimes within just a few weeks.

Sign up below and you'll hear from me a few times a week with these unique "outside the industry" strategies. I promise they will help you build a career you're truly proud of.

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