The Practical Performer

The powerful mini-course to help actors supercharge their careers.

Imagine getting exclusive access to what most Business of Acting coaches charge hundreds – and sometimes thousands – of dollars for.

But you get lifetime access to it all – from the comfort of your own home.

"I was blown away by your insight and pragmatic approach to how actors should market and brand themselves. Thanks for taking the time to create this course!"
Adam B.

"Wow I feel like this course couldn't have come at a better time! I have really been trying to take my career by the reins and I'm already seeing it pay off. BUT this course has been crucial in helping me really take my career to the next level by being an actor that can handle her business as well!"
Ariel L.

"I was totally taken aback. You have such a genuine and sincere approach that was filled with insightful information that I bookmarked this course to keep coming back to it. I have been focusing a lot of my energy on the business of acting lately. I have already seen a lot of positive mindset work on your end in some of your videos and I am working on strengthening that muscle more and more. Thank you for your insight and positive vibes!"
Peter T.

"Thank you for sharing this information. I'm excited that I've found out all the things I've been doing wrong until now. My goal for this year is to book a speaking role on a national television show, network, cable or internet, and also to book a featured or leading role in an independent feature film. I feel that this course will help me get there!"
Lisa M.

Hey, I'm Martin Bentsen and I want you to ROCK your career!

Have you ever felt overwhelmed as an actor? Conflicting advice, expensive classes and headshots, plus zillions of actors all competing for the same small number of roles??

It can feel like making it is just a pipe dream - especially since it's almost impossible to know what to do and what's going to just be a waste of time. That's exactly why I designed this mini course. I'll explain more about it in a moment, but just in case you don't know me, here's a quick bio:

I've had the opportunity to help over 5,000 actors with their headshots, reels, marketing strategies, techniques, and more since I started in 2009, and my number one goal has always been to help my clients take on a leadership role in their acting careers.

I've spoken at NYU, Actor's Connection, and The Actor's Green Room, and I've been fortunate enough to have built the #1 Yelp and Google rated headshot studio in New York called City Headshots.

And now, I'd like to introduce you to...

The Practical Performer is my powerful mini-course that lays out a simple, 3-part strategy to go from brand new, knowing nothing about the industry, to booking consistent auditions and creating new opportunities for yourself every day.

Since it's digital, you can take it from anywhere in the world and at your own pace. You'll have lifetime access so you can come back to it for a refresher at any point in the future.

The Practical Performer will give you the tools you need to get in front of the right casting directors, and will show you EXACTLY what to do to get them to WANT to hire you.

The key to making it as an actor is to build demand for yourself in the industry. And that's what The Practical Performer is all about.

The Practical Performer includes:

9 info-packed videos with over two hours of content that dive deep on the exact steps you need to take to get started in the industry – including what classes and workshops to take (and which to avoid), how to get your marketing materials in order to begin submitting, and what to stop wasting your time on (most actors waste YEARS focused on the wrong things).

A strategy that get results. Not only will you receive great tactics and tools, but they will be laid out in an easy to follow format that shows you exactly what to do and in what order. And best of all, the strategies and tactics have been PROVEN to work by helping actors land Broadway roles, paid television and film roles, and even signing with agents and managers.

Access The Practical Performer online instantly, from anywhere in the world.

I've designed this as an easy-to-access video course you can go through from the comfort of your own home, at whatever time is most convenient.

I know how busy and hectic your schedule is, and how difficult it can be to have a work/life balance as an actor.

For that reason, each of the modules is accessible 24/7 so you can watch at 3pm... or 3AM.

Check out the video below to learn more about the course and why I created it:

Mya - Just out of college and booked her first primetime TV role.

"Martin, your information is great!

"I used to feel completely confused and stuck. My manager wasn't submitting me and I wasn't getting booked for anything professional – just workshops and readings.

"After just two weeks of working with you, my mindset is totally different. I now understand what you mean by 'taking on a leadership role in your acting career.' I just booked my first speaking role in Law & Order: SVU, and it happened in less than three weeks of changing my mindset and strategy.

"Plus, my manager is FINALLY listening to me!"

– Mya Carter, professional actress

A Layout of the Course:

The Practical Performer is broken into two modules and an introductory page.

Check out the breakdown below to learn what each module contains:

Introduction:
What It Takes to Start Booking Paid Work

The introductory module explains the course and how it works, plus gives you a good mindset shift to help you prepare for booking more paid work.

Videos and Details Covering:

The Biggest Difference Between Successful Actors and Those Who Stay Stuck - learn why some actors spring forward in their career quickly and others just seem to stay at the same level for years
The Mindset Shift You MUST Make to Start Booking More Work – without this one simple belief, you'll never get the internal motivation to do what's necessary to reach your acting goals

Screenshot from "Think 'Outside the Industry'"

Module 1:
Practical Preparations

The first module will give you a good understanding of the acting industry so you're knowledgeable on the subject and aren't going in blind.

There's lots of prep work to do before you can start submitting, including creating (or reviewing) your marketing materials, getting clear on your brand, and even learning what NOT to waste your time on. I'll guide you through each of those in detail in this module.

Videos and Details Covering:

The Actor's Journey – the exact twelve steps successful actors take to go from brand new in the industry to booking consistent work and raising their day rates higher and higher
9-Steps to Find a Brand You’re Proud Of - one that will inspire and excite you and help you do your absolute best work in every audition
Industry-Standard Headshots, Footage, and Resume - what it means to have them and exactly how to get them
Marketing Materials NOT to Waste Your Time On and why having them could actually hold you back

Screenshot from "Find Your Brand"

Module 2:
Practical Submissions & Bookings

In Module 2 it's time for the rubber to meet the road! Here I'll show you the best ways to self-submit to maximize the chances of casting directors being interested in you.

We'll also discuss best practices for building relationships in the industry (without getting overwhelmed) and how to stay motivated during tough times.

Videos and Details Covering:

The Seven Key Strategies to Finding Paid Work - the most effective ways to get booked for auditions and how to turn those opportunities into a steady stream of new work
Secrets to a Great Cover Letter – including a sample word-for-word cover letter that has worked for many of my clients, plus tips to make it your own
How to Connect with Any Casting Director and Get Them to Like You - this process shows you how to cold email any casting director (even if you've never met them in person), so you can start building a relationship.
Easily Staying Motivated Amidst a World of "No" - learn the simple three-step process I use to always stay positive and turn every negative into a positive

Screenshot from "Seven Key Strategies to Find Paid Work"

I Can't Wait to See You Inside!

This is the only place you're going to find a course with this much in-depth, strategic information.

And that's why I feel it's my obligation to say: just because I'm offering this course to you for a very affordable rate does NOT mean you should take the information in it lightly.

I want you to treat it just as though you had invested $297 for it.

Why? Because if you DID pay that much, chances are you'd take action on every single video.

I don't like giving valuable information out if I think people are just going to gloss it over.

I think it bears saying that in life, opportunities are being handed to us way more often than we think they are. The problem is, most people don't do what's needed to take advantage of them before they go away.

It's not a lack of opportunities that causes us to stay stuck, but a lack of us taking massive action when those opportunities appear.

Once you make that shift, your entire life can change.

So I'm presenting you with this opportunity right now, and the question is... will you take action?