​​​A Step by Step System to Sign With a Hardworking & Reliable Talent Agent in Just a Few Months

Imagine being represented by someone who's just as excited as you are to get you in the room for the biggest film, TV, and theater auditions.


​This is a digital course that can be accessed online from anywhere in the world.

---

Martin Bentsen has been featured in:

---

---

Why Finding a Great Agent is So Hard

​"I feel like I'm staring through a window at all those opportunities other actors are getting wondering, 'Where's mine?'"
​- An actor without an agent.

​
"Every week I log on to Backstage and Actor's Access to submit myself.

I have headshots and I'm putting together a reel, but I'm wondering when I'll finally have enough credits and training on my resume for casting directors to take me seriously.

The only thing I still need? A great agent or manager.

Someone who can submit me for the kinds of projects I want. Someone on my team who can give me advice on next steps to take. Someone in my corner who'll fight to get me paid a fair rate.

But it feels like getting a great rep is almost impossible. It's so easy to get lost in the shuffle amidst all the other actors trying to get their attention.
​
No matter how many times I send out my resume and cover letter, I just never hear back. And in the rare instance I do, it's those same discouraging words: "Thank you for submitting, but we already have clients who look like you" OR "Sorry, but we're not accepting new clients at this time."

And when I go to agent showcases and workshops? Well, when I follow people's advice and try to follow up, I just get "ghosted..."

It's exhausting to spend so much time researching, networking, auditioning, and submitting – only to get back no after no after no.

But still... after all this time, there's always been that little voice in the back of my head. The one that keeps saying, "Keep going, don't give up! You CAN get an agent. You CAN get booked in professional productions and start to make a bigger impact in the world!"

That little voice has kept me going for a long time... It's always been there through the ups and downs in my career – even during the loneliest and hardest parts when I was on the verge of giving up. It's the one thing that's kept me going.

But the scary thing is...

That little voice is starting to get tired.

Because no matter how many classes I take or how many productions I do for low (or no) pay, I'm still not being taken seriously by gatekeepers.

There's just no way to get auditions for real, legit productions – the ones that deep down (although I'd never admit it to anyone) – can help me feel truly validated as a professional actor.

I know I'm talented. Sure, I'm not perfect... but I am talented. And the time, money, and sweat I've put in... that's there. But I still can't help but wonder:

• 'Am I actually good enough to deserve a real career in this industry?'
• 'What will I tell my friends and family if I fail?'
• And perhaps scariest of all: 'Will I ever be able to do... what I was born to do?'"

​
The fact is, when almost every acting gig you deeply want is sealed off without an agent – and no casting directors will give you a chance without one – it can almost feel hopeless.

But if you've read this far, I believe you're an actor who can change all that.
​​

​Hi, I'm Martin Bentsen.

​You might have seen me speak at NYU, Actor's Connection, or The Actor's Green Room. Or you might have taken headshots at my #1 Yelp and Google rated photography company called City Headshots.

I've had the opportunity to work with over 6,000 actors since 2009 and almost every week, someone asks if I know what they should do to get an agent.

How should I know? I used to think. I'm just a headshot photographer!

But soon, I started paying attention. I realized that most actors were so busy earning a living, paying their bills, training, and performing, that they had ZERO time to figure out how to position themselves properly so agents would want to represent them.

​
The industry hasn't been completely honest with you.

​They say the process of finding a great agent/manager can take years.

Years of showcases, pay to play auditions, workshops & seminars, one on ones, and more.

Years of building a resume, following up, and hoping to be in the right place at the right time.

Without a clear, step by step path to follow, many actors wind up spending a ton of their most precious resource – their time – hoping an agent will eventually find and sign with them.

​And even if that does happen, within a few months they often realize that they're still not getting the auditions they really want​, and they decide they need a new, better agent.


Most actors believe finding a hardworking, great agent is luck. But is that really true?

​
Do you really need years and years of experience? Years and years of networking? Years and years of training?

Do you really need high-end footage that costs thousands of dollars from a reel production company, or a bunch of professional credits on your resume?

And if you already have an agent who's not a good fit, is it really true that there’s nothing you can do but wait out the contract?

​The answer to all those questions is a resounding NO.
​

​In fact, it’s absolutely possible to sign with a fantastic agent WAY sooner than you think by becoming highly strategic and connecting with them in a different way.

You can get around needing a huge resume and lots of professional footage by how you introduce yourself in your cover letter and how you position the marketing materials you already have.

​There are a few key steps that, if taken properly and with the right prep work, can get almost any agent highly interested in meeting you and giving you a shot.

And these steps can be taken in just 6-8 weeks (sometimes even sooner).

And don't worry... if you already have representation that's not a good fit, it’s often possible to get your current rep to start working WAY harder for you (and there are even ways to get out of your contract early if you decide to cut ties).

​In fact, there are just two things that make the biggest difference when it comes to landing a hardworking agent:

1. ​A Solid Strategy
2. A Fantastic First Impression

​

​Key #1 to Landing a Great Agent:​​
A Solid Strategy

---

Many actors looking for agents just think about the end result of getting one, but they don't focus on who they want and why, and they don't follow a well-thought-out plan to connect with them.

Any goal worth attaining is worth putting time and attention towards, and you don't want just ANY agent. You want the RIGHT one.

You want a rep who will work hard for you. Someone who believes in you and wants to see you succeed.

​You want someone who will take meetings with you and actually respond to your emails and texts. Someone who's going to do what's best for YOU, not just what's best for them.
​
Shotgun blasting your resume and cover letter out to 200 agents and hoping someone responds probably won't get you a meeting, but even if somehow it does – is that really the kind of agent you want? Someone who just says yes to anyone?

An agent worth signing can only be attained when you strategize and follow the right path – not the fast path.

​Key #2 to Landing a Great Agent:​
A Fantastic First Impression

---

Did you know it's common practice for some agents to sign almost anyone just to fill up their roster with a long list of actors so they look like they're in-demand – and then ONLY spend time working with the 10-20 actors they think have the most potential?

This is why so many actors complain about having a rep who rarely submits them – the fact is, their agent never actually intended to submit them in the first place! And it's only when the actor makes a change in the relationship that things begin to change:

​"My rep wasn't submitting me and I wasn't getting booked for anything professional – just workshops and readings. ​I followed your advice and he finally started submitting me! It's been two weeks and I just booked my first speaking role in Law & Order: SVU!"
​
​       – Actress Mya Carter

​Reps who work hard for their clients have to be discerning. Being a great talent rep takes time and energy, which are limited resources.

How you make contact through your cover letter, combined with the way you conduct yourself in the interview (and the specific questions you ask) tells agents how much potential you have and how much attention they should devote to you if they sign you.

​
So what do you say to capture a great agent's attention, and how do you ensure they'll take you seriously enough to devote their energy to furthering your career?

And to step back... how do you even find reliable and trustworthy agents in the first place?

I've found answers to all these questions and more:

​For instance...

• How can I get an agent if I don't have many credits, good footage, connections, or experience on professional sets?
• How can I quickly find the contact information of legitimate agents in my area?
• How do I get a good agent if I don't have any referrals or know anyone in the industry?
• ​What do I do if a talent rep says they love my stuff, but when I follow up I never hear back?
• How do I avoid looking desperate to managers & agents when I reach out?
• How do I avoid getting lost in the shuffle, so they notice my materials and bring me in for a meeting?​

​
The 4-part system I've created answers ALL these questions and more.

It all starts by laying out a solid strategy to help you find a reliable and hardworking agent or manager, and then shows you how to make the best possible first impression so they feel compelled to sign and work HARD for you.

And now, I'm excited to introduce you to...

​Land an Agent is a comprehensive digital video course that lays out an easy to follow 4-step strategy to find and sign with a great talent rep and get them to work HARD for you – in just a few months (sometimes even weeks).

Since it's digital, you can take it from anywhere in the world and at your own pace. You'll have lifetime access to the material so you can come back for a refresher at any point.

Land an Agent will give you the tools you need to get in front of the right agents and managers and will show you EXACTLY what to do to get them to WANT to represent you.
​
​The key to being seen by high-level casting directors for major productions is to sign with a talent rep who can get you in the room. And that's what Land an Agent is all about.
​
​
Land an Agent includes:

• 4 info-packed modules with over three hours of video content and text that show you exactly how to find, contact, interview, and get signed by an agent you love – and then get that agent to submit you consistently for bigger and bigger roles.

 

• A step-by-step strategy that saves you TONS of time – Land an Agent is laid out in an easy-to-implement format that shows you exactly what to do, when, and in what order, and it takes most actors less than 8 weeks to find and start interviewing with great reps.

​

• A special, private Vault filled with word for word email templates to contact talent reps, sample questions to ask them in meetings to impress them (plus what NOT to say), and even additional bonus videos including in-depth interviews with represented actors and agents in the industry.

​

​​A Layout of the Course:

​Land an Agent walks you through the step by step formula I've used over and over to help my 1-1 consulting clients find great agents quickly and turn them into their biggest cheerleaders – reps who want to get them out there as much as possible.

​
It works:

• Even if... you don't have a long list of credits on your resume and no referrals or industry contacts.
• Even if... you have zero social media presence, no website, and no high-end footage yet (because I'll show you how to create what's needed quickly – and for free – in the course).
• Even if... you're non-union and believe you have no unique skills or traits to stand out 

​
And don't worry:

• There's no cold calling or desperate "sign me please" tactics involved.
• You won't have to mass mail out hundreds of resumes and headshots at the risk of appearing needy and desperate.
• You won't have to attend endless seminars and classes, hoping to get an offer at some point down the road.​ ​​ ​
• And you won't need to spend countless hours researching and filling out enormous spreadsheets.

​
​How it Works:

The course is broken into four modules and a Vault that will be opened to you once a week over the course of four weeks.

Why over four weeks? Because I've found that if all the modules are made available immediately, people don't implement what they've learned properly.

I want you to take real action on the material, which is why I designed the course this way.

​Here is a layout of the course:
​

Module 1:
Knowledge is Power

---

The first module dives deep on agents and managers so you're knowledgeable on the subject and aren't going in blind.

​You'll learn what they really want, how they work, and how to find someone who's right for you – an agent who actually works hard to get you in the room.

Videos and Details Covering:​
​

• 9 must-have traits talent agents require in actors, and how to not only develop them, but also show agents you possess them​
• A way-too-common mistake actors make when signing with agents that causes them to lose TONS of money from every single job they book
• The most critical questions to ask yourself before going after agents – so you don't waste months (or years) doing things that will never result in getting an agent
• How to INSTANTLY know what kind of agent will get you great opportunities, and exactly what you'll need to do to ensure they keep working hard for you

Module 2:
The "80/20" Roadmap to a Fantastic Agent

---

80% of the activities most actors spend their time on when trying to get agents are unnecessary. If you can cut out the unnecessary 80% while spending more time on the 20% that does matter, you can shorten the time it takes you to get a great agent from years to about 8 weeks.

That's what this module is all about.​

Videos and Details Covering:
​

• Free up 80% of your time by knowing EXACTLY what to cut from your daily activities so you can put more time and attention into what matters most for getting an agent
• Find your U.S.P. to become memorable to agents – most people think of "Unique Selling Point" as a way to stand out... but I like to think of U.S.P. as your "Ultimate Strategic Purpose" – or the thing that separates you from ALL other actors out there in the most compelling way possible
• A little-known trick to find out the real scoop on an agent FAST and know whether they'll be hardworking... or rarely submit you
• How to get a referral to almost ANY agent – even if you don't have any connections in the industry or don't know who could refer you
• My "outside the industry" Two-Pronged Agent Approach – an advanced strategy I usually only share with my private consulting clients – following this step-by-step process alone can DOUBLE or even TRIPLE your chances of signing with your top-choice agency

Module 3:​
Creating a World-Class First Impression

---

A few days later it will be time for the rubber to meet the road! When Module 3 opens, I'll show you the best ways to reach out to agents to maximize the chances of them being interested in you.

​We'll also discuss best practices for keeping in touch with them (and how to not get overwhelmed with remembering to follow up).

​
Videos and Details Covering:
​

• Resources with 100% UP-TO-DATE contact information for the most reliable, trustworthy agencies in the industry – plus how to quickly decide which agents to target and which to avoid (including how to make "we already have actors like you on our roster" a non-issue)
• Best practices to get in touch with agencies, including exact word-for-word email scripts, cover letter templates, and even ways to ask for introductions to agents from people you already know (without coming across as needy or annoying)
• How to create a world-class first impression on any agent, whether it be in a class, showcase, or even via email so you stand out, get noticed, and get invited to audition and interview with them – they'll take you seriously even if you're still new and have no credits or footage yet
• 4 outside-the-box, unique ways to stay "top of mind" that can make any agent feel compelled to set up a meeting with you – in exchange for all you've done for them

Module 4:
Time to Seal the Deal

---

The final module will go into detail on how to interview and audition for agents and managers effectively. You'll also learn how to best work with them to ensure they submit you to the right projects and do great work when they eventually sign you.

Videos and Details Covering:
​

• Advanced interviewing techniques to stand out, including questions to ask that will impress them and how to answer the most likely questions they'll ask you
• 4 psychological triggers that make auditioning feel WAY less stressful, specifically for actors who experience nervousness in big auditions
• Exact steps to keep your agent working hard for you after you've signed the contract so they keep submitting you for bigger and bigger roles, rather than getting bored and moving on to their other clients (this unfortunately happens to WAY too many actors when they get their first agent)
• How to NEVER lack great representation again, by systematically and authentically building relationships with more and more agents over time – I'll show you the exact system my 1-1 clients use to automatically grow their networks so more and more agents know about them... and start wanting them in their roster too

The Vault:
Supercharge the Process

---

The Vault is a special place that includes bonus videos and supplemental content to help you better understand and implement the main concepts in the course. The Vault will be made available to you immediately.

​
What's Included:​
​

• A fantastic, free resource to help you easily stay top-of-mind with every agent you meet
• A simple, 3-step process to get unstuck at any point if you feel like the process isn't working as quickly as you'd like it to
• Detailed checklists for your basic marketing materials to ensure they make a strong first impression on the agents you'll be contacting – plus how to get them up to scratch FAST and with minimal investment
• A bonus recording of my 90-minute Finding Representation workshop, where I answered tons of tough questions from actors about finding agents and managers. If you've ever had a question about finding representation, your answer will probably be found in this video.
• And much more...

Access Land an Agent online instantly, from anywhere in the world.

I've designed this as an easy-to-access video course you can go through from the comfort of your own home, at whatever time is most convenient.

I know how busy and hectic most actors' schedules are, and how difficult it can be to have a work/life balance.

For that reason, each of the videos is accessible 24/7 so you can watch at 3pm... or 3AM.

Frequently Asked Questions:

​I don't have all my materials together yet, and I don't have many connections or credits. I don't want to make a bad first impression, so should I wait to start looking for an agent?
Land an Agent will show you exactly what's required to get a great agent BEFORE you start going after them. It also includes shortcuts to help you get those materials together faster than you'd expect. Once you're clear on exactly what you need and how to put those materials together (all covered in the course), you can jumpstart the process of getting an agent, instead of spending years waiting and wondering if you're actually ready. One of the biggest reasons actors plateau in their careers is simply because they're afraid they're not "ready" yet. Stepping out of your comfort zone and going after what you want is critical.

​Do I need to be in SAG-AFTRA or be SAG-Eligible for an agent?
Fortunately no. There are plenty of non-union (and non SAG-Eligible) actors with agents! Most union franchised (legitimate) agents are actually willing to sign non-union actors because it can be easier to get them work at the beginning of the relationship. I include a list of all the union franchised agents (plus their contact information) in the course.

​I'm still in school. Am I ready for an agent?
Being in school actually makes it EASIER to get an agent or manager! The sooner you start looking for a talent rep, the higher your chances of landing one. A huge mistake young actors make is thinking they should wait until after they graduate to start looking for representation. The fact is, after you graduate it gets significantly more difficult to find agents because the competition skyrockets.

Does this course focus on both legit and commercial agents? How about theatrical agents and voiceover agents? Or managers?
The process of finding and signing with a great agent is similar for any type of talent agent or manager, and the course goes into great detail on all of them.

How is this different from free information I can find online or books I can buy?
As someone who has worked with people in thousands of industries (through my headshot business), I've been able to take strategies that work for other businesses and apply them directly to help actors land great agents faster than most would think possible (often in less than 8 weeks). This is the only in-depth course that shows you how to use these "outside the industry" strategies to find, sign with, and manage a talent rep, from figuring out who to target and what to say to them (with exact, word-for-word scripts), all the way through to how to keep in touch and make the most out of your time working together. You won't find this information anywhere else in as much depth, and it won't be laid out in an easy to follow, step by step system. For most actors who try to find agents on their own (and don't have an amazing stroke of luck), the process of finding a great agent can take 2-3 years. How much is 2-3 YEARS of saved time worth to you?

How long does it take to land an agent with this course?
For most actors, it usually takes about 6-10 weeks to implement everything you'll learn and start getting invited to audition and interview with agencies.

What if I'm already super busy and don't have time for another course?
Signing up for any new course can feel a bit daunting, and that's why I've spent a lot of time making this course streamlined so that even the busiest actor can learn the material and implement it in just a couple hours per week. The videos can even be downloaded and watched or listened to offline, and everything is laid out in a simple, step by step format that's incredibly easy to follow. Plus, you get lifetime access. So even if you can't complete the course in its entirety right away, you can go through it whenever you're ready and at whatever pace you're most comfortable with.

Is this an in-person or online program?
Land an Agent is a digital course you can access any time, day or night, from your computer. It consists of pre-recorded videos and text, along with homework assignments at the end of each module. After you place your payment, you'll instantly get access to Module 1 and the Vault, and then you'll receive an email from me every few days letting you know when the next module is available.

I prefer personalized help. Can I email you 1 on 1 if I get stuck?
Absolutely. If your question isn't already answered in the course, feel free to reach out and I'll personally respond within 1-2 business days. I'm always happy to help and want you to succeed!

​What if your material doesn't work and I don't get any interest from agents or managers?
First off, know that it takes time and commitment to reach any worthwhile goal in life. But even so, I offer a 100% money-back guarantee that you can read more about further down on this page. You have 90 days to try out the material in this course with no risk. If you do the work and don't receive any interest or responses from agents and want your money back, all you have to do is email me. There will be no hard feelings. Read more about my guarantee below.

What if I don't live in the United States?
Although some of the technicalities might be different, the overall strategy and positioning remains the same. One of my clients who followed the strategy outlined in this course actually signed with an agent all the way across the world – in Australia – and it only took her 6 weeks! No matter where you live, the way you contact and connect with people follows the same principles. And if for some reason you follow the course and realize nothing is working, as mentioned I offer a 100% money-back guarantee, which you can read about a bit further down.

What if my footage or materials aren't good enough for agents?
The course outlines the exact requirements for footage and marketing materials so you don't make a mistake. Rather than guessing at what you think they'd want, Land an Agent will show you EXACTLY what they want so you know what you'll need when you're ready to begin the process of reaching out. In fact, I even outline how to get the needed marketing materials quickly and affordably.
​
What if I'm left handed? What if I live in a studio apartment in Brooklyn? What if I don't like eating Cheerios for breakfast? What if...?
Be careful about asking too many "what if" questions. Our brains have a tendency to want to find an excuse to avoid doing things that push us beyond our comfort zone. As an actor, your job is to keep expanding your comfort zone, especially if you want to make it to the next level in your career. So make a clear decision for yourself: either Land an Agent is right for you or it's not. Remember: deciding one way or another is always better than not deciding at all and letting fear control you! As I like to say – are you an Actor? Or a Re-Actor?
​

​My Personal Guarantee:​
​You'll receive positive responses and interest...
​or you can ask for your money back.

​​I'm know that the material in this course works because I've used it with so many actors. That's why I don't want you to pay me if you feel like it's not working for you.

My guarantee is simple: if you implement what you learn in this course and don't receive any responses or interest from agents or managers, you're eligible to ask me for a full refund.

​Here's how it works: Take action on each of the steps I outline in the course for 90 days. If, at the end of that time frame, you've received no responses or interest from any agents/managers, and you feel the course has not been helpful for you, just email me, tell me how the course could have been better, and I’ll refund all your money (I promise there will be no hard feelings).

I will NOT ask to see proof that you did the work, or make you jump through any other hoops to get your money back. Why? Because I trust that you're going to put in a good-faith effort and will only ask for a refund if you TRULY feel the course was not worth it.

If you're a hardworking actor and you take your career seriously, I want you to succeed. And if my material or services don't help you in reaching your goals, I don't want you to pay. I'd rather you take that money and invest it somewhere else.

I promise Land an Agent will show you the step by step roadmap to get signed by a great agent/manager who will work hard for you, and that’s why I'm giving you a full 90 days to try it out.

Land an Agent

With Land an Agent, you get full, lifetime access to the Land an Agent course with full text and downloadable videos.

---

Join today and get:

• The full Land an Agent system: Exactly what you need to know to find, connect with, and make the most of a fantastic talent agent. Includes 3+ hours worth of in-depth video content, including how to find out the real scoop on an agent before they sign you, how to get referred to agents by actors you don't even know yet, and much more.

 

• ​Access to the Land an Agent private Vault, filled with resources to find the most up to date contact information of agencies in the industry, audition checklists, sample interview questions, interviews with successful actors and their agents, and much more.

​  

• Word for word scripts: I'm also including word-for-word email scripts that get around 30% response rates from agents, keep-in-touch messages that make them appreciate and want to work with you, and even exact questions and phrases to say during meetings to create a fantastic first impression.​

 

• 90-Day Money Back Guarantee: try Land an Agent for a full 90 days and if you don't receive positive responses from talent reps interested in meeting you and feel the course was unhelpful, just email me and I'll refund everything you paid.

 

• Lifetime access to Land an Agent: you can come back to the course anytime you want. Work through the material at your own speed, take a break if you book a big role or go out of town, and revisit the program as you move forward in your career and eventually want to find a new, even higher-level agent. 

Access the complete Land an Agent course for just
4 Payments of $129

Join Now

Save $19 — Pay in Full

​If you have any questions or concerns about the course, please email [email protected] or call (212) 706-1902.

​Chloe Mckenzie, professional actress

​Within a matter of 3 weeks of using the material from Land an Agent, I signed with a brand new agent!

​I am both surprised and not surprised. I knew that it would be effective, but I just didn't know how effective it would be, since I've tried to get agents in the past and they never responded to my messages.

​Brian Eslick, professional actor

"'Land an Agent' is a moment of 'I wish I knew this information 5 years ago.' It's straightforward, real info no-one else is going to share with you - especially not an agent.

"Martin takes you step by step through the process while explaining how to use every resource he provides to help you find and sign with a trustworthy and responsive agent rather quickly.

"I really enjoyed the incredible resources, industry secrets, and an approach I’ve never heard before. If you’re looking for a systematic way to land a great agent or manager, this is it."

Zariah Cain, actress & singer (based in Australia)

​"Before I met Martin, I was just a 13-year-old girl with no clear acting goal trying to find my way through a sea of other actors. I didn’t understand how to get the doors to start opening for me.

Thanks to 'Land an Agent,' I received offers from four great agencies in six weeks and my acting future is so much clearer now.

Anyone can reach out to agencies, but what makes 'Land an Agent' so beneficial is how specific Martin is and the confidence I get knowing that, when I follow his advice, I WILL get responses back.

Tyrone L. Robinson, professional actor

"I’ve been working as an actor for almost 2 decades and was never able to get a decent legit agent based out of New York. I've done a few career consults with business of acting coaches but they never really helped, so I was skeptical. How would Martin's material be any different?

That said, about six weeks after implementing Martin's 'Land an Agent' strategy, I got signed by a highly regarded film & television agency in New York and have already started getting auditions for major productions – including one in Lovecraft Country on HBO... that I booked!"

Jackie Rhoads, professional actress

"I don't know what to say... After months of sending out my headshot and resume and not hearing back, I actually got offers from 3 top agencies in my area after just a few weeks by using your formula. It was really like magic!

​"I ended up signing with my top choice. Thank you, Martin!"